Real-life lovers Jericho Rosales and Janine Gutierrez front Ulthera Prime by Belo’s newest campaign
If you’re waiting for the perfect time to go for what you want, that time is now. Once upon a time, age dictated what we could do with our lives. But today, more people are claiming power over the number and shaping their paths however and whenever they want. Jericho Rosales might just be the poster child for this mindset. He joined showbiz at 17, catapulted to fame at 21, won his first Best Actor awards at 28, and debuted on stage at 44. Along the way, he built a full life—exploring passions like surfing and motorcycling, growing through personal milestones, and, this year, finding love again.
Through all his eras, Jericho is arguably in the best shape—and face—of his life. He proves that aging doesn’t mean growing old, but rather growing into your best self. “I’ve been going to Belo for 20 years,” he shares. “But as someone who loves the outdoors, it was hard to commit to regular treatments. Now, I’ve opened myself up to skincare, self-care, and technology. That’s what Belo offers—support for men like me. I love having a team that can keep up with my lifestyle.”
This openness to self-care led Jericho to Ulthera Prime by Belo Medical Group—a key moment in his skincare journey. With decades in the spotlight, he knows looking fresh and healthy is part of the job. However, he prefers a non-invasive treatment that delivers natural results. Ulthera Prime is just that: a skin-tightening, lifting, and firming treatment trusted by dermatologists and loved by celebrities. Backed by Belo’s strict protocols, expert targeting, and world-class care, Ulthera Prime ushers Jericho into this new chapter—one he now shares with his real-life partner and co-star, Janine Gutierrez.
One of the industry’s most vibrant stars, Janine is known for taking on roles that stretch her emotionally and creatively. Off-cam, she’s faced her share of personal challenges—but continued to show up for work, her loved ones, and herself. “I do what makes me happy. Spending time with family, having fun at shoots, and finding joy in everyday moments,” she says. That inner joy radiates on camera. As a Belo Baby for almost a decade, Janine credits part of her glow to smart skincare. “I really depend on Belo. One of the things I’ve done is Ulthera Prime, and I noticed an instant lift and tightness. And I only need it once a year! It gives me that extra boost of confidence to present my best self.”
Dr. Vicki Belo, a longtime friend of both, is thrilled to welcome Jericho and Janine as the faces of Ulthera Prime—this time as a couple who represent confident, self-aware individuals thriving in their prime. “Ulthera Prime is the evolution of the original Ulthera treatment—which, when I introduced it in 2007, was already a game-changer. It still uses the same trusted ultrasound technology to stimulate collagen deep within the skin. But now, it’s faster, more precise, and more comfortable.”
“What makes it so effective is how it targets the skin at different depths and intensities based on what each area needs,” Dr. Belo explains. “It shortens the suspensory retaining ligaments that hold the skin to the bone, giving you that naturally lifted effect. At the same time, it reactivates fibroblasts to produce collagen and elastin—key to keeping skin firm and youthful.”
She adds: “Because it’s faster, it’s also less painful. With its broader ultrasound range, we’re able to be more precise—especially on areas like the jawline, neck, and brow. So you get all the benefits of the original Ulthera, but with even better technology and comfort.”
“Even before they became a couple, and especially now, I’ve always admired how Jericho and Janine stayed grounded. They never let the industry define them. They made their own choices—for their careers, their lives, and now, their skincare too. That’s why they’re always in their prime.”